I’ve been living a vegan lifestyle for over twenty years, and it’s something that has shaped every part of my life. For me, veganism isn’t just about what I eat. It’s about compassion, sustainability, and wellness in a much bigger sense. It’s about choosing, every single day, to live in a way that’s kind to animals, gentle on the planet, and healthy for myself. Over time, I’ve realized just how powerful those choices can be. They’ve changed my own health and happiness, and they’ve also shown me that even the smallest decisions can make a real difference in the world around us. That’s what motivates me: the idea that living consciously can be both simple and deeply meaningful.

With this brand, I want to make it easier for people to access products that are not only high-quality but also aligned with values of kindness and respect. I don’t just want it to feel like a store,I want it to feel like a space where people can connect with something bigger, a place built on inclusivity, nature, and integrity. At the heart of it, this is about helping others live well without compromise. I want people to feel empowered to make choices that are better for them, for animals, and for the planet. And I believe that when we come together around those values, we can create something truly meaningful.

Valerie’s been living a committed vegan lifestyle for over 20 years, building her life around compassion, sustainability, and holistic wellness. She’s passionate about health—both for people and animals—and wants to make conscious, high-quality products accessible to everyone. Her goal is to create a space that’s kind, inclusive, and rooted in nature.